How to Enhance the Patient Experience at Every Touchpoint

A positive patient experience at reception

Every touchpoint is an opportunity to improve or compromise the patient experience. Today’s healthcare system is in the midst of a digital transformation accelerated by Covid-19. Patients are increasingly turning to digital channels to find information, schedule appointments, and communicate with their providers. It’s changing the way we interact with patients at every touchpoint along […]

Why Patient Satisfaction in Surgery is Critical

Why Patient Satisfaction in Surgery is Critical How can you measure and improve on the all-important metric of patient satisfaction in surgery? Patient satisfaction is an important consideration for any medical practice. But it’s particularly critical when it comes to surgery. After all, when patients are satisfied with their care, they’re more likely to return […]

Digital Tools for Bariatric Patients: Rich Data & Better Communication

Your patients do not tell you everything, which may hurt both treatment outcomes and your bottom line. This article explains how digital tools for bariatric patients help bridge the information gap, deliver better care, and boost your ROI.        Consider this: Despite overwhelming empirical support for the effectiveness of bariatric surgery, patients continue to underutilize it. […]

How Patient Engagement Directly Results in Patient Retention

Patient engagement is one of the most effective ways to boost patient retention for any clinical practice. According to Emergen Research, the patient engagement solutions market will be worth $41.2 billion by 2027. That’s no mistake: healthcare providers and systems are increasingly seeing the value of patient engagement for improving health outcomes and increasing their […]

3 Tools for Conducting Online Education: Bariatrics Programs Done Right

A clinician plans online education for bariatrics patients

Creating online education for bariatric patients can be easy with the right tools. It should come as no surprise that most patients are online daily. According to Pew Research, 31% of US adults say they are online “almost constantly.” Providing bariatric patient education online not only reaches patients where they already feel most comfortable but […]

5 Online Patient Education Solutions for Your Surgery Practice

A patient in a wheelchair uses online patient education solutions

Every surgery practice should consider trying the five online patient education solutions we’ve listed below. Patient education is a vital part of the surgical journey. A recent study found patients were 11% more knowledgeable and procedures went 14% quicker after web-based patient education.  The landscape has changed. The pandemic forced healthcare to move online at […]

Prevent Burnout: Using Automated Patient Enablement Platforms

A doctor shows her colleague how their automated patient enablement platform can relieve them of day-to-day admin work

Automated patient enablement platforms are the most effective way to reduce burnout amongst clinicians by relieving them of day-to-day admin work. The Covid-19 Pandemic exacerbated an already growing crisis of burnout amongst healthcare professionals. Despite displaying high levels of resilience, one in five healthcare workers have quit their job during the pandemic, and an additional […]

5 Advantages of Early Patient Engagement in Surgery

Early patient engagement in surgery between a bariatric surgeon and her new patient.

Early patient engagement in surgery resulting in tailored care plans comes with a wide range of benefits to both your patients and your practice. By proactively reaching out to patients early, you build a stronger relationship with them, which in turn strengthens their trust in your medical practice. In today’s health care landscape, many practices […]

How to Calculate Your Patient Acquisition Cost

A clinician calculates their practice’s patient acquisition cost

Do you know the patient acquisition cost for your healthcare practice? The patient acquisition cost metric is a powerful tool in understanding how your marketing budget is working and where opportunities to increase your return on investment exist. On average, marketers spend $2.62 per click on healthcare advertising in Google searches, but your total patient […]

8 Digital Marketing Tips to Grow Your Surgery Practice

Grow your surgery practice faster than ever by mastering these eight digital marketing tips. As a surgeon, your job is to help people heal — physically and emotionally. But to do that, you need a strong online presence and digital marketing strategy that focuses on what matters most to your patients. Seventy-three percent of consumers […]